The Law Firm Marketing Equation: Turning Intake Waste into Opportunity
Event Time:
Learn how firms like Ken Nugent Law Firm maximize their marketing program spend to drive growth by reducing PPC waste and turning intake leakage into great case opportunities. Case Status joins Speed.AI for a live discussion on how AI, intake insights and intelligent client experience technology can double your marketing teams efficiency.
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Meet Our Esteemed Panelists:
Paul specializes in bringing new and disruptive technology and SaaS solutions to market, refining solutions to provide more value to customers. He is passionate about technology: helping businesses like law firms run better while at the same time delighting the consumers they serve. Paul has more than 25 years experience as a technology leader helping businesses and organizations grow through outstanding engagement with consumer-clients. Paul holds a BS in Engineering and Material Science from Duke University and a Masters in Business from The Citadel.
Jack leads marketing strategy at one of Georgia’s most recognized personal injury firms. He specializes in optimizing digital campaigns, intake performance, and client experience — leveraging data and technology to drive measurable ROI. Jack brings firsthand insight into how Ken Nugent’s firm is using AI and automation to reduce marketing waste while maintaining strong case volume.
David is a co-founder of Speed.AI, an AI-powered intake intelligence platform that reviews and scores 100% of law firm calls for missed leads and coaching opportunities. With a background in legal tech and operational optimization, he helps firms uncover “lead leaks” and convert missed opportunities into new cases.
Hayden, co-founder of Speed.AI, focuses on product innovation and client success. He helps law firms implement AI-driven call review systems that improve intake performance and marketing efficiency. His work centers on bridging the gap between technology and real-world law firm operations.
About this event
Law firms are losing money at both ends of the marketing and intake funnel —  good leads are missed on intake calls and neglected clients re-enter paid channels because they never get proactive updates. In this live webinar, we will showcase how Jack Derrickson, Marketing Director at Ken S. Nugent, P.C., leverages Speed.AI and Case Status to solive both sides of his equation to make his marketing dollars go further.  Join to build your smarter marketing equation that fixes both.
You’ll discover how to:
- Identify and rescue missed intake opportunities with AI call review
- Stop clients from draining PPC budgets
- Identify clients who are calling intake numbers
- Quantify the ROI of every marketing and intake decision
- Reinvest savings into brand growth and client happiness
- Maximize organic reviews and referrals with operational excellence
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