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Average revenue generated per client
RPC = (Total Revenue) / (Number of Clients)Sum of all revenue generated during the measurement period
Count of unique clients served during the measurement period
Calculate total revenue for a period and divide by the number of clients served during that period.
If your firm generated $850,000 from 100 clients in the past year, your RPC is $850,000 ÷ 100 = $8,500.
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